id creations is privileged to be part of Harry Winston's first ever digital campaign for their Fall Bridal collection in China.
The Omega Planet exhibition was launched at the end of April. Eddie Redmayne provided one hour of his time for id creations at an intimate Tea House that we had prepared as a shooting location. Shooting in three separate areas at the location we produced content that was broadcast on global social media channels right after the event.
The Porsche Carrera Cup Asia hit the legendary Suzuka International Circuit in Japan for the first time ever and id creations were right there.
Working with celebrity Wang Junkai for one day in Beijing, and a second day for stunt and pick up shots, we managedd multiple locations in the CBD and our team even built a basketball court!
Working together with China Literature and Inspire Agency, id creations produced this fantasy story in which the celebrity Huang Xuan uses the Pocket Pro to read e-books. This piece was shot over the course of a single day in a Beijing studio where we constructed five different sets.
Working together with Publicis Ecommerce, id creations produced a series of short films for GSK with the celebrity William Chan. The films are shot with a personal tone and William addresses the audience directly.
Ferrari Pop-up Store in Shanghai
Working together with Leo Burnett and Filmplexe Shanghai on a 2 day shoot in Shanghai, we produced this touching story about how we should pay more attention and spend more time with our parents as they age.
Wellington College Hangzhou brand film
Filmed over 8 days on multiple locations throughout China, id creations delivered this Brand Film to be broadcast in tandem with the US campaign “Let’s Do The Work” as their global campaign launch.
Working closely with Airbnb as long term partners, id creations produced four films in Guangzhou, Hangzhou and Beijing for four categories of Airbnb Belo Award Winners. All four films were shown at Airbnb’s annual Belo Awards party, as well as on their numerous social media platforms following the event.
Working closely with Airbnb as long term partners, id creations produced four films in Guangzhou, Hangzhou and Beijing for four categories of Airbnb Belo Award Winners. All four films were shown at Airbnb’s annual Belo Awards party, as well as on their numerous social media platforms following the event.
When Omega asked us to film their three iconic female ambassadors, Alessandra Ambrosio, Cindy Crawford and Nicole Kidman, who were in Shanghai to announce the new range of Omega's Constellation line of watches, we were both excited and immensely proud.
When Omega asked us to film their three iconic female ambassadors, Alessandra Ambrosio, Cindy Crawford and Nicole Kidman, who were in Shanghai to announce the new range of Omega's Constellation line of watches, we were both excited and immensely proud.
Collaborating with TBWA Singapore and Six Toes Singapore, we produced this TVC part of the SCB APAC campaign.
id creations produced this touching story of how a father and daughter overcome their different attitudes to chasing the daughter’s dream through love and communication. The film was broadcast in China on Fathers Day. Client: Rejoice Agency: Saatchi & Saatchi Shanghai Producer: Sarah Xie Director: Demon Wang 王煜 DOP: 王天行 Post Production: Film Valley Shanghai
id creations were invited by Omega to cover the opening of the Constellation exhibition at Beijing's SKP, featuring their brand ambassador Liu Shishi. As well as filming the exhibition and the event itself, we covered Liu Shishi's visit of the Omega boutique at SKP. Client: OMEGA Producer: Charlotte Capelle
id creations worked closely with Chef Geng Xiaodong and Publicis Sapient to produce this launch film for Knorr Oyster Sauce. Chef Geng developed the sauce with Unilever Food Solutions and was part of the successful China national team at The Culinary Olympics in 20 Client: 联合利华饮食策划 家乐耗油 Unilever Food Solutions Knorr Oyster Sauce Agency: Publicis Sapient Shanghai Director: 邬墨皓 Momo Wu Producer: Sarah Xie Post Production: id creations + LivePlus
id creations produced a short series of fun product films to showcase the amazing versatility of Vidal Sassoon products.
Escaping the heat of the Shanghai Summer id creations continued the season with Porsche Carrera Cup Asia down under in the winter sun of Sydney Australia. Rounds 6 and 7 of the series from Sydney Motorsport Park included the series first ever night race against the Australian Championship. producer: Fabian Sommer camera: Qiu Yong post: id creations
We produced this film at the occasion of the release of the new Huawei Honor phone designed in collaboration with Audi.
A brand film to present Bosch services
A series of short films to introduce a new product line from Starbucks China
id creations were invited to produce this unique brand film to showcase how it looks and feels to be a proud Wellingtonian. Delivering a creative concept to match the wonderful diversity of Wellington College, this film follows the ambitions and dreams of a selection of students during a day at school. producer: Tamara Cicic director: Marina Erdeljian DOP: Zhou Qi post: id creations
id creations covered this Tommy Hilfiger event featuring their new global ambassador Lewis Hamilton, who revealed his own specially designed logo for his new exclusive collection for the brand. Lewis was joined by celebrity friends Shawn Yue and Jessie J. Agency: Exposure DOP: Vladimir Milosevic Sound: Yang Chun Editors: Dawn Wang + Stanislav Semeniuk
Unsurprisingly, Yiyi was the winner of the Most Hospitable Award as you will see from this film. Allowing her to tell her story in Shanghainese really added a level of personal warmth that reinforces her win. Director: Marina Erdeljan DP: Vladimir Milosevic Make-Up: Virginia Chen Editor: Dawn Wong
Our dedicated Airbnb team were back in action for the Spring awards season, researching, scripting and producing these personal profile films of the winners, which were screened at the awards show and broadcasted online. Here’s the one for the winner of the Best Design Award, Gefii. Director: Marina Erdeljan DP: Vladimir Milosevic Make-Up: Virginia Chen Editor: Dawn Wong
This sizzle was shot and edited on site before the end of the first official test day, and was published by Porsche on their media channels.
id creations traveled to Chengdu to capture an unforgettable event for Porsche China: the launch of the new Cayenne. We provided a 5 camera live feed for the event, including a single axis Spydercam rig to capture the dynamism of this huge show. id creations also had a dedicated team onsite to turn around this highlight film within 24 hours for media distribution across China. Agency: Avantgarde
We went to the iconic Bathurst race track in Australia and produced this highlight film of Porsche Motorsport Asia Pacific's first foray into this legendary 12 hour endurance race. Working with our partners in Australia, id creations were onsite for three days to capture all the emotion for global distribution.
Continuing our eleven year partnership with Omega, id creations produced this film to announce Liu Shishi as the new Chinese brand ambassador. The luxury event was held in Beijing’s UCCA with guests, celebrities and media invited from throughout the Asia Pacific region. We edited onsite for distribution immediately after the event to media and Omega’s global social media channels. Agency: BUREAUBETAK
id creations enjoyed a great 2017 with our new partners Airbnb, culminating in our creation of 3 short films for their first ever Bélo Awards in China. Each film was tailor-made for the winners of the three categories of hosts, with carefully researched and developed scripts that allowed the storytelling and personalities of each winner to entertain the audience, which included Airbnb Co-Founder Nathan Blecharczyk. This is the film we made for the winner of Top Host, Tony Wang.
This is our second of the three films we created for the first Airbnb Bélo Awards in China. Each film was tailor-made for the winners of the three categories of hosts, with carefully researched and developed scripts that allowed the storytelling and personalities of each winner to entertain the audience, which included Airbnb Co-Founder Nathan Blecharczyk. This film introduces the winner of Best Design, Peiying.
This is our third of the three films we created for the first Airbnb Belo Awards in China. Each film was tailor-made for the winners of the three categories of hosts, with carefully researched and developed scripts that allowed the storytelling and personalities of each winner to entertain the audience, which included Airbnb Co-Founder Nathan Blecharczyk. This film introduces the winner of Best Co-Hosts, Star and Jingjing.
id creations produced this online film for Van Cleef & Arpels' Ballet Precieux collection, available exclusively in China. We designed and hand-made the entire set from paper, with each scene representing a classic ballet. Agency: Mazarine Director: Fabrice Sanchez DOP: Julien Bourdeille
Collaborating with Saatchi & Saatchi and Porsche China for the second time this year, we produced this film promoting the premium comfort, extra space and high-tech features of the new Panamera Executive model. Agency: Saatchi & Saatchi Shanghai ECD: Kevin Chiu CD: Xavier Law Senior TV Producer: Casey Poh GAD: Meiling Loo AM: Kelly Chu Director: Markus Roche DOP: Chen Zhirong Postproduction: Film Valley Sound: Ker Sound Studios
Continuing our long-term partnership with our friends at Special Olympics East Asia, id creations were invited to follow the teams to Austria for the prestigious Special Olympics World Winter Games 2017 earlier this year, delivering this incredibly emotional story of one competitor and his journey.
This promo film premiered on the big screens at the Mercedes-Benz CES Tec Day event for the reveal of the Mercedes AMG GT Concept model onto the stage. Also used for social media promotion afterwards. Director: Qu Yu Qin Post Production: Seoul Vision Agency: OSK
a charming brand film for the caring founders of this responsible brand
another episode from the Yunnan promotional series, this time it's Tiger Leaping Gorge.
this online promo was produced as part of a series to promote travel for young adventurous types to Yunnan.
Uniquely humorous spot for the China market, with a stand-out punchline full of charm. Agency: Saatchi & Saatchi Shanghai Production: Six Toes China Producer: Sariyanti Sannie
This new model World Premiere event preceded the Auto Shanghai press conference day for an exclusive presentation to the world media.
funky MV produced for this superstar. check out his moves at the end!
product promo film to showcase the launch of this new model
Six Toes China produced this spot as one of three spots made for regional broadcast
To showcase the special edition GLA Laureus, we produced this sleek spot for online promotional use.
Six Toes China produced this regional TVC for this Hong Kong based cruise company
Pre-Auto China world premiere of the new E-Class L in Beijing.
Six Toes China produced this TVC for China, with Paul Geusebroek directing and starring Fan Bing Bing and Eason Chan.
this online commercial was produced for us to launch this new adapted model
this film was produced by as as part of IHG's call to action for support following the tragic earthquake in Nepal.
Six Toes China offered production supported for the China segment of this great global spot, working with Outsider TV and Saatchi&Saatchi from London.
Working with Ogilvy New York, Six Toes China produced this charming film as part of a global online campaign.
to celebrate the launch of this off-road driving training centre in Huzhou, we produced this promo film to get the customers to visit and book a test drive.
This promo film was produced for the new high-end hair stylist institution named Debut.
prototype wasn't ready in time for the Geneva Auto show, so we made this completely in CGI for the global launch of this new brand.
Nicole Kidman was back in Beijing for this glamorous event.
one incredible driving experience indeed.
four countries. over thirty episodes. this mad dash with real tourists was a huge online hit, giving them missions to complete and getting the public to book trips all over Asia.
The China episode of three global TV commercials, this spot was filmed by Six Toes China in Fujian at a tea plantation. Directed by John Park with TBWA Singapore.
A classy product film for Chinese Valentine's Day
A beautiful event with a beautiful host, Zhang Ziyi.
Our team covered this epic road trip along the Silk Road, with breathtaking vistas to match the cars' beauty.